About

Born among regulatory experts to create trust in advertising; on a mission to keep socials safe.

Making influencer marketing visible, traceable, and accountable

Influencer Monitor started in 2020, when Stichting Reclame Code and DEUS joined hands to improve trust in digital advertising. Gathering influencer content at scale to detect hidden advertising and allow efficient compliance turned out to be a feasible solution to a problem that no one was solving.

Today, Influencer Monitor is a user-friendly platform that helps investigate and regulate advertising by content creators. It's fully owned by SRC. Self-regulatory organisations, industry associations, government authorities and researchers use it to get a grip on this indirect form of marketing.

Our team works tirelessly to help you gain insight into online influence and to make influencer marketing visible, traceable, and accountable.

The team

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Agustín Juan Richter Mohr

Backend Engineer

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Bart Versteeg

Fractional CTO

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Diogo Matos

Data Engineer

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Jorge Pereira

Frontend Engineer

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Rita Carqueija

UX Designer

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Rodrigo Figueiredo

AI Engineer

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Tjomme Dooper

Head of Product

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Yvette Bolten

Communications Manager